It was Day 1 of the Brand Story Challenge. I was [reluctant], [physically sick], and [weary]. But above all, I was ready. Ready to share my story with [my amazing super supportive Brand Story Society family and a new community of ‘could be’ authors], and be totally honest about my journey with [helping everyday people to self-publish their stories, messages and collective works easily, economically and in excellence]. Master Brand Strategist Jennifer Kem defines the Culture Credo as 'a short message designed to summarize and illustrate the idea-to-creation passion and mission of your business, in as few words as possible. It is essentially “advertising” the soul of our business.' In other words when it comes to our work, they’re the beliefs we hold, are most passionate about, and the end-to-end summary of our business... As a result of working with Inspired 4 U Publications, clients will receive customized care to produce a professionally published product that can create both cash and online income streams, as well as serve as a credible calling card. Inspired 4 U Publications' clients will also learn about additional supportive and low cost self-publishing resources and how to publish future ‘completed’ manuscripts in excellence themselves for as little as $10 and within 10-days. #BrandStoryChallenge #Day9 Our core service values are to: Educate, Encourage, and Empower. When you work with Inspired 4 U Publications, we can guarantee you feel Educated about the self-publishing platform, Encouraged through your process, and Empowered to do it yourself if you so desire. We are proud of how we patiently and protectively provide excellent customer care in assisting you through the completion of your project. And we are readily accessible and always looking after your best interest to ensure you produce a polished product that is pleasing to the public and soul satisfying to yourself. #BrandStoryChallenge #Day8 A few of my business talents and Super Powers are:
On the surface my company, Inspired 4 U Publications, helps you publish your books for the world at large or just for your family, friends or own reading pleasure. But what we really do is transform your manuscript into a polished professional product to promote your brand, create an income stream, establish credibility, increase self-worth and strengthen your faith through the process. We offer intuitive, personal and practical guidance that will result in an authentic and beautifully displayed expression of you and your message; and we also empower you with the knowledge to do it yourself in excellence if you so desire. I kicked fear’s booty and made a 'Phoenix Move' when I said, “Yes!” to a sister-friend who insisted that I edit her manuscript, saying that Spirit said I was to do it. Although I had edited several types of documents over the years and was very good at helping people express themselves, I was resistant to her request due to fear and uncertainty about my ability to edit the magnitude of a ‘book’. This was new level stuff. But I reluctantly accepted the challenge and was so glad I did because when I read it, I strongly urged her to cease selling copies of the book until I was through. My catalyst moment in business happened because in January 2014 while writing my third book about ‘how to self-publish’, I decided to publish it through my own company and created a publisher imprint to my LLC. December 2013 had ended with me being physically sick with a respiratory ailment that I hadn’t had in four years. Not being 100% committed to myself or my business, straddling the fence of faith with too much going on at once that was not dedicated to building my vision and the need to de-clutter my space manifested into and old recurring illness that incapacitated me to the point I could not honor a short term work assignment I had committed to. I am passionate about helping people publish their story, message, instructions, collection, or whatever God has downloaded in their spirit to impact the lives of others. I believe that we all have a story and that our life experiences were not just for us, but were divinely allowed for us to go through and overcome to help someone else. I also believe that when we tell our truth out loud, we free ourselves and heal on deeper levels, while giving others permission to do the same. In order to effectively communicate who you are and what you do as a business and attract your ideal customers and clients, you will need to define and clarify your brand. I used the Brand Story Challenge to help me achieve that goal last year with my main brand name, Inspired 4 U Ministries LLC. The Brand Story Challenge, created by Strategic Brand Advisor Jennifer Kem, is 10 days of high-power prompts that help you tell your unique story and get, seen, heard and paid. I’m a grateful witness, participate and a beneficiary of its results! |
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